When I visit Geneva, Switzerland I relish the opportunity to shop, research and be amazed by the fabulously artesian craft of exclusive watch making found in the city's endless jewelry ateliers. The city of Geneva is the center of Swiss timepiece manufacturing and the array of brands, models and stupendously elegant, technologically advanced watches on display is the ultimate experience in viewing old world craftsmanship in contemporary times. One of my reactions on seeing the feast of horlogerie on display in Geneva is always this: who buys all of these watch styles, from scores of limited production houses, at such stunning prices?
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